Farmable App Screenshots

Farmable is a farm management app designed by farmers and based in Norway. For their app stores, they needed a set of screenshots that could show the app features through a clean and captivating design.
Design process
01
Research
I researched competitors to understand their strong and weak points and planned a design to address the market and the client's needs.
02
Ideation
Following my research, I created three sets of screenshots with different designs and discussed each with the client. They chose the third option.
03
Implementation
After reviewing the chosen design, I implemented different formats for Android and iOS as requested by the ASO specialist.
Design elements
Following the directions given by Farmable's brand identity guidelines and the need to present the app through a friendly, clean and modern design, I opted for the elements shown below:
Palette
Brand-aligned color palette for a friendly, modern feel.
Font
Aa — Raleway ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz
Graphic element
Swirl vector element used as decorative background motif.

Android & iOS
Once the final design was chosen, I adapted it to the different formats required by Google Play and Apple App Store for both smartphones and tablets.

